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Kellogg campaign pinpoints mobile as most-effective advertising channel for driving sales
In answer to the question of whether mobile advertising is effective at driving sales, Kellogg Co. gives a resounding ?Yes,? with the analysis of a recent campaign showing that mobile delivered more than three dollars in incremental sales for every dollar invested.

Mobile Research Summit 2015 New York June 18: IDC, Deloitte, Javelin, Euromonitor, BIA/Kelsey, Nielsen, Boston Retail
Registration is open for the second annual Mobile Research Summit: Data & Insights 2015 on Thursday, June 18 featuring analyst speakers from IDC, Deloitte, Javelin, Euromonitor, BIA/Kelsey, Nielsen and Boston Retail Partners. Must-attend event for retailers, brands, financial services firms, marketers, ad agencies and publishers. Bonus: State of Mobile Commerce 2015-16 special report valued at $995 ? free to all registered paid attendees.

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Did you Know?

There are over 100 million registered mobile subscribers in Pakistan ! Thatís more mobile users than any television channel, radio, print or outdoor viewership ! Not a bad start especially given that the average person spends 17 hours a day very close to his/her mobile phone.

Contrary to popular belief the Mobile operators know a lot more about their customers including location, gender, age, disposable income, preferences, business or corporate and much more as.

Perhaps this is why the big names including Apple, Blackberry, Google, Yahoo etc are investing heavily to buy or partner with mobile marketing companies and international leading brands such as BWM, COKE, DELL, McDonalds, Nokia, SunSilk, SAMSUNG are differentiating with mobile media and taking the lead over their respective competition.

And its not just one time, we help you build your own brand community which gives you a permanent asset for regular ongoing engagement and dialogue for up-selling, cross selling or simply inviting to your events.

So why are you not using the mobile media to promote your brand ?

We invite you to explore our website for more details and contact us for a one to one no obligation consultancy to discuss how your brand benefit from working with the Mobile Advantage Company.

Imagine if you could reach just 10 % thatís 10 million highly profiled consumers.

We bring the advantage of Mobile to your business needs.

We create, manage and execute mobile marketing campaigns along with innovative ideas to support businesses, organization and advertisers in their promotions, branding, and marketing using mobile media.

We use SMS, MMS, WAP, IVR, Bluetooth technology and customized applications, to help businesses interact with their customers in a highly targeted and personalized fashion.

We help you in meeting your business needs, like growing sales, increasing brand awareness, building customer loyalty or generating revenue.

MAD is where customers are left wowed by the services we provide.